Backyard Farmer Social Media Templates
Client work for Backyard Farmer | Facebook & Instagram Social Media
The goal of the social media templates is to connect community members to nature’s benefits and assist people in resolving lawn garden issues. While also developing a cohesive brand identity and sense of brand personality across all the included social media platforms.
Approach
Each social media template incorporates a photo that are related to the graphic’s content. Three of the graphics continue to follow Backyard Farmer’s unique content-specific posts including: #WhatIsItWednesday, Throwback Thursday, and D.I.Y. Friday.
“This Week at the Garden” is an additional template that the client can use to effectively communicate current events and announcements at the garden.
The non-content specific template is intended to be used for quotes, where garden-goers can share testimonials to further reinforce the importance of the plant to human connection. This template could also be used for more general announcements or text callouts.